GAP’s Holiday Collection celebrated the character of the season through Dress Normal.
We were astonished by the new take on energetic pattern, “Crazy Stripe” sweaters and accessories. The phantasmagoric event took place on Saturday 29th November at GAP’s store in MyMall, Limassol, to celebrate its first year anniversary in Cyprus.
The event was complete with an interactive photo booth, customized cake pops, arts and crafts, radio live links and last but not least 20% discount on all items. Elena and I were thrilled by the festive range and activities, and of course by the gift vouchers we were given to spent at the store. Constantina Evripidou gave customers styling and fashion tips on GAP’s new season, which we found effective and attractive. Elena highlighted the “Fair Isle & Sine” collection, which provided updates to classic patterns in lux productions and wools. I couldn’t resist to the colourful stripe collection so I got one myself.
Follow the content of the campaign and the collection at www.facebook.com/GapCyprus and join the conversation with the hashtag #dressnormal.
Elena & Nicholas